Top 5 Reasons Why Your Emails Bounce and How to Reduce Your Bounce Rate

top reasons why emails bounce 1 Top 5 Reasons Why Your Emails Bounce and How to Reduce Your Bounce Rate

When an email message is not delivered to the recipient and returned to the sender, we call it bounce. The bounce can be temporary (a "soft bounce") and permanent ("hard bounce").

Bounce messages are a part of email marketing. Sometimes they happen because of problems that are beyond your control, and sometimes they come because something is wrong with your message or your email process setup.

In order to send more successful email campaigns, you should understand why your emails bounce and what you can do to minimize your bounce rate.

How to Turn Your Email List into Revenue

There is a special kind of power when you are able to write an email, click "Send" and watch sales coming. It's truly an extraordinary skill and when you have this skill, when you have this knowledge, then you just have a different feeling, you're a different person. And it doesn't matter how big your list is. Even if you don't have a list at all yet, having this skill is going to give you an incredible sense of power and really is going to change your approach to how to turn your subscribers into revenue. So, let's start diving into the process itself.

Why Drip Campaigns are Important to Any Marketing Campaign

Drip marketing is a kind of lead nurturing that is offered up in a measured campaign. It often takes place over a number of weeks or even as long as a year. The term comes from "drip irrigation," which delivers measured amounts of water during the planting process. With drip marketing, think of yourself as a farmer nurturing seeds that will become plants – or, in your case, clients.

Eight Ways to Avoid False Abuse Reports

avoid report abuse Eight Ways to Avoid False Abuse Reports

During an email campaign, your Internet Service Provider (ISP) will take notice if just a few recipients click on your message to report it as spam.

ISPs constantly monitor their networks for "abuse" reports, and if your company rings up even a few, they will block you from sending email from their servers. It's a classic case of "guilty until proven innocent", and often results from users who simply hit the spam button to unsubscribe.

8 Common Email Mistakes

bad email 8 Common Email Mistakes

Wonder why your last email marketing campaign failed? Tired of sending out thousands of emails only to see a lousy open rate and just a few conversions?

It's time to determine if you're making some common mistakes in your email campaigns. Email can go wrong in any number of ways, but fixing it usually doesn't take that long or cost that much money. Many mistakes are relatively simple to fix, after all.

Let's look at eight common errors: