Posts Tagged ‘email marketing software’

How to Send Bulk Emails without Spamming the Inbox of Customers

Guest post written by Rohan Mendiratta

Bulk emails, when utilized correctly, are an excellent way of reaching many people and prospects in a short period. These campaigns make it simple for marketers to advertise their businesses, sell products, and build relationships.

To achieve a favorable return on investment from any bulk email campaigns, your emails must arrive in the recipients’ inbox. Your campaign will suffer if your delivery rate is low. Spam is one issue that affects email delivery rates.

Improving Email Open Rates

The easiest part about email marketing is writing a simple message to get readers interested in your products or services. The hardest part is getting them to open the email.

Improving your open rates – the percentage of people who view your email – remains a difficult but surmountable task. Mix a combination of strong subject lines and enticing copywriting with a promise of continuing offers and a clean list, and you will having a winning campaign.

Persistence, pure and simple, helps, too.

Once you nail the program down you can achieve at minimum a 20 to 30-percent open rate. To get to that point, you need to follow these tips:

How to Create and Send Newsletter Using G-Lock EasyMail7

In this post we give step-by-step instructions for how to send email newsletters using our email marketing software, G-Lock EasyMail7.

In a nutshell, our bulk email marketing solution for Windows provides all you need to create and send personalized email newsletters at your desktop.

This guide assumes that you have already installed G-Lock EasyMail7 onto your computer and activated it. If you have not done it yet, you can download G-Lock EasyMail7 at this page.