Posts Tagged ‘how to improve open rates in an email’

Skyrocket Your Open Rates With Irresistible Email Subject Lines

Reading, answering and deleting emails has become a significant part of an average office worker’s day. Studies show about one quarter of employees’ time is spent on emails, and each receives around 108 a day.

Those statistics come from research by McKinsey Global Institute and International Data Corp. and Radicati Group. As astonishing as these numbers are – and some people might laugh at 108 a day, receiving twice that or more – the statistics point to how incredibly difficult it can be to cut through the clutter with a message that works.