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><channel><title>G-Lock Software</title> <atom:link href="http://www.glocksoft.com/feed/" rel="self" type="application/rss+xml" /><link>http://www.glocksoft.com</link> <description>EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</description> <lastBuildDate>Wed, 16 May 2012 18:14:35 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.2</generator> <xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" /> <item><title>Choosing Bulk Email Software: Top 10 Questions You Should Ask Before Spending Your Hard Earned Dollars</title><link>http://www.glocksoft.com/choosing-bulk-email-software/</link> <comments>http://www.glocksoft.com/choosing-bulk-email-software/#comments</comments> <pubDate>Tue, 15 May 2012 10:59:42 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Marketing Software]]></category> <category><![CDATA[bulk email software]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=2413</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/choosing-bulk-email-software/">Choosing Bulk Email Software: Top 10 Questions You Should Ask Before Spending Your Hard Earned Dollars</a></p><p>Building your list, distributing email newsletters and grow sales with email marketing is the hottest sales lead generation trend on the web today. Bulk email sending is one of the most quick and cost effective yet tedious processes around. Some businesses choose to outsource their email marketing tasks while others run email campaigns in house.&#160; [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/choosing-bulk-email-software/">Choosing Bulk Email Software: Top 10 Questions You Should Ask Before Spending Your Hard Earned Dollars</a></p><p>Building your list, distributing email newsletters and grow sales with email marketing is the hottest sales lead generation trend on the web today. Bulk email sending is one of the most quick and cost effective yet tedious processes around. Some businesses choose to outsource their email marketing tasks while others run email campaigns in house.&nbsp;</p><p>How do you choose the best software to send email newsletters at your own computer? Follow these tips to avoid spending your hard earned money for bad software.</p><p><span
id="more-2413"></span></p><p><strong>Here are my Top 10 Questions to ask software selling company so you can reach your goals and benefit from email marketing:</strong></p><ul
class="number"><li
class="number-1"><strong>Once I purchased group email software, are there monthly subscription costs?</strong> If you have to pay monthly, you&#39;ll get the same features and capabilities for more money than if you paid one time only. Just an example. If you have a list of say 25,000 subscribers, you pay $149 per month using an email service provider. This makes $1788 per year vs. one-time fee of $349 for desktop email newsletter software.</li><li
class="number-2"><strong>How many email addresses can I send the message to with your software?</strong> Ask the company about the list size limitation. If your mailing list is growing fast, you&#39;ll just waste your money if the program cannot work with large lists. And ask them if you need to upload your list to their server or database, or your list will be stored in-house on your own computer. It&#39;s important for your list privacy and safety.&nbsp;</li><li
class="number-3"><strong>Does your email blaster have a built-in SMTP server?</strong> Ask this question if you don&#39;t have your own mail server you can send emails through and if you can&#39;t use your ISP SMTP settings due to email sending restrictions. If software does not support SMTP free delivery, or any other delivery method like Integration with Amazon SES API you could use instead, it simply won&#39;t work for you.</li><li
class="number-4"><strong>Is your program capable of processing bounce email messages?</strong> If it&#39;s not, you&#39;ll have to spend more bucks for a bounce processing tool, or do this tedious task manually because you can&#39;t afford sending to invalid email addresses. You care about your email list validity and your email sender reputation. That&#39;s why ask the selling company if you will be able to easily process bounce email messages with their software and remove them from your list. Any reputable software must have bounce processing capability.</li><li
class="number-5"><strong>Does your mass email software provide any kind of opt-in link?</strong> Never buy or harvest emails on the Internet if you don&#39;t want to end up on blacklists after a couple of sent emails. Ask the company if and how you will be able to collect opt-in recipients using their system. Probably they have some free tool or plugin you can use to place a sign-up form on your website or blog. If it&#39;s possible, wonder how you will be able to send email newsletters to your subscribers. Is there an export option? Or is their software capable of connecting directly to the subscribers&#39; database on your server?</li><li
class="number-6"><strong>Can I add the unsubscribe link using your software?</strong> Only software from reputable companies provide the users with CAN-SPAM laws compliant unsubscribe link when the recipient can unsubscribe with two mouse clicks. Ask the software developer company how the unsubscribe process is done. If they attach the unsubscribe link to a mailto: email address, you&#39;ll have a headache. Unsubscribe requests will come to your Inbox and be mixed with other messages. You&#39;ll need to look through dozens emails each day in order not to miss a single unsubscribe request. If software is integrated with an online email tracking service, ask if you can customize the unsubscribe page for your company brand and what else you will be able to track in addition to unsubscribe emails (for example, email opens, forwards, &nbsp;link clicks, email clients, countries etc.).&nbsp;</li><li
class="number-7"><strong>Does your program allow easy email personalization?</strong> It&#39;s not a stupid question at all. They may advertise that their software has mail merge capabilities and that you can send personalized emails. So far, so good. Ask them if you will be able to create your custom fields to import the contact information to and merge those fields into the email. Then wonder if you can automatically attach a personal file to each recipient using their software. This is done with the merge capability too when you use the variable in the file name you want to attach. This way you can send a unique report, invoice, or any other file to each recipient on your list.</li><li
class="number-8"><strong>Will I be able to share my address book with other software users in our office?</strong> It&#39;s very convenient when you can place the workplace (address book, email messages, account settings) on a shared drive and let several users use it without having to re-import the email list before each email campaign. Even better if you can create multiple workplaces inside the program and maintain unique email lists, accounts, and email templates in each workplace. Ask the selling company about this possibility. Don&#39;t you see the potential here? You can run email campaigns for third party companies and individuals and see the cash flowing into your pocket.</li><li
class="number-9"><strong>Will I get any delivery reports?</strong> Best email sender software can not only show you how many emails were sent and undelivered; they can also send you all these stats via email. This way you can receive email delivery reports after each campaign. You can even set software to send the report to any email address you want, for example, you email the newsletter to the list and send the delivery report to your boss. Also, ask if you can customize the report or if it comes in the pre-defined format only. If you have to present the delivery reports to your clients, software capable of automatically create and send reports will save you much time and efforts.</li><li
class="number-10"><strong>Is there any backup-restore capability?</strong> It has been our experience that users often lose everything including contacts, email messages, and account settings if their system crashes and they don&#39;t have any backup. So, ask if and how you will be able to restore your database if you need to re-install software or move it to a new computer. Best programs must support a quick backup-restore capability. If software does not have such an option, ask what files you need to backup in order you can restore your workplace quickly in the new program installation.</li></ul><p>You want the best bulk email software that ensures your success in email marketing. Many cheap mass email tools are just a waste of time and money. If the price seems too low, remember the old saying, &ldquo;You get what you pay for&rdquo;. Do research and see if the company has a legal address or you are about to buy cheap crap from an anonymous seller that will soon disappear leaving you without money and support.&nbsp;</p><p>Make sure that software you choose fits your email marketing goals and target audience, reduces the cost and complexity of your email marketing efforts, and that the support will guide you every step of the way. Follow these tips to ensure you get what you pay for! If not, you could be headed for failure.</p><p>If you&#39;re ready to jump-start your email marketing campaigns and power up your online business, <a
href="http://www.glocksoft.com/easymail/">G-Lock EasyMail</a> is the perfect solution for you. Once you watch the <a
href="http://www.glocksoft.com/easymail/gem-video-tutorials/">training videos</a> you can be up and running within minutes.</p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/choosing-bulk-email-software/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Best Newsletter Software Available on the Market</title><link>http://www.glocksoft.com/best-newsletter-software-available-on-the-market/</link> <comments>http://www.glocksoft.com/best-newsletter-software-available-on-the-market/#comments</comments> <pubDate>Tue, 08 May 2012 08:31:46 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Marketing Software]]></category> <category><![CDATA[best newsletter software]]></category> <category><![CDATA[bulk email marketing program]]></category> <category><![CDATA[email newsletter software]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=2322</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/best-newsletter-software-available-on-the-market/">Best Newsletter Software Available on the Market</a></p><p>&#160; &#160; If you are an online marketer, business owner or someone who is looking for creating your own email newsletter and sending it to your subscribers or clients, then you should be seeking for software to help you design and send newsletters. Certainly, preparing an email newsletter and delivering it to thousands contacts one [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/best-newsletter-software-available-on-the-market/">Best Newsletter Software Available on the Market</a></p><p>&nbsp;</p><div><img
alt="best newsletter software Best Newsletter Software Available on the Market" src="/images/best-newsletter-software.png?ba4058" style="width: 660px; height: 442px; " title="Best Newsletter Software Available on the Market" /></div><div
class="clear spacer">&nbsp;</div><p>If you are an online marketer, business owner or someone who is looking for creating your own email newsletter and sending it to your subscribers or clients, then you should be seeking for software to help you design and send newsletters. Certainly, preparing an email newsletter and delivering it to thousands contacts one by one can be hard and time consuming task. That is why you need newsletter sending software.</p><p><span
id="more-2322"></span></p><p>Using newsletter software you can deliver the newsletter to all your subscribers by only clicking the &quot;Send&quot; button. Newsletter software saves you a lot of time and helps you do your job in more efficient and professional manner.</p><p>While there are lots of newsletter software available on the online market, it is important that you choose the best newsletter software that will work for you today and will fulfill your marketing needs in the future. Using desktop newsletter software you will be able to maintain an in-house list and keep your contacts&#39; email addresses private and secure on your own computer.</p><p>The <a
href="http://www.glocksoft.com/easymail/">best newsletter software</a> working from your desktop is <strong>G-Lock EasyMail</strong>. G-Lock EasyMail makes newsletter creation and dissemination quick and easy and works well for big companies, small businesses and individual marketers. While other cheap newsletter tools are very much alike, we put all our efforts to develop the best newsletter software. Here is why G-Lock EasyMail outperforms all other email programs in times.</p><p>Our bulk mailer program can work with large mailing lists. None of any competing cheap email tools can &mdash; they simply hang and do not response. Using G-Lock EasyMail <strong>you can upload a million emails into each internal group</strong>. And thanks to its unique capability &mdash; <strong>connect directly to your CRM database</strong> &mdash; you can send the newsletter to several millions recipients and you don&#39;t need to worry about updating the contact information in G-Lock EasyMail address book. Once you setup a database connection, G-Lock EasyMail will always read an up-to-date contact list from your CRM database.</p><p>Any cheap newsletter sending program is not able to process bounce messages. <strong>G-Lock EasyMail recognizes many types of return messages</strong> including soft and hard bounce messages and sorts them for you. You can process undelivered&nbsp;emails after each campaign. You can choose yourself which types of return messages you want to save to a file for further removal from your list. Plus, you can add bounce email addresses to the exclusion list in G-Lock EasyMail address book with two mouse clicks. This means that you can always maintain your lists clean preventing your IP address from being blocked by ISPs for continuous sending to bad addresses.</p><p>As you know the unsubscribe link is a must-have in any marketing message you send. We observed that none of cheap sending tools provided users with then <a
href="http://en.wikipedia.org/wiki/CAN-SPAM_Act_of_2003" target="_blank">unsubscribe link compliant with CAN-SPAM laws</a>. Commonly they link it to the mailto: email address. This means that the recipient has to click the link, type the email address he is subscribed with into the message body and then click &quot;Send&quot; in his client to send you the unsubscribe request. We think it&#39;s unprofessional, unconvenient and time consuming. It&#39;s easier for the recipient to hit &quot;this is spam&quot; button.</p><p>That&#39;s why we integrated our mass sending software G-Lock EasyMail with email tracking service G-Lock Analytics. With one mouse click <strong>you can add the unsubscribe link with the encrypted recipient&#39;s email address</strong> to the message. The recipient has to click the unsubscribe link only once. Our system will register the recipient&#39;s email address and save it to your online account on G-Lock Analytics. All you need to do is export those addresses to a file and remove them from your groups in G-Lock EasyMail. G-Lock EasyMail has very powerful contact management capabilities. You just indicate the file with your unsubscribe emails and select the group or all groups to delete them from.</p><p>In addition to above, our newsletter software has a couple of <strong>unique features which you won&#39;t find in any competitor&#39;s tool</strong>:</p><ul
class="triangle-1"><li><strong>integration with Amazon SES</strong> which means you don&#39;t need to look for your own SMTP server and don&#39;t need to worry about your ISP SMTP server sending restrictions;</li><li><strong>support of personal attachments</strong> which means that using the mail merge tags you can attach a unique file to each recipient;</li><li><strong>support of multiple workplaces</strong> within the program which means you can send email campaigns for the 3rd parties maintaining a unique workplace for each of your clients (nice opportunity to make money!);</li><li><strong>support of scripting languages</strong> which means you can change any part of the message during the sending process.</li><li><strong>delivery reports</strong>&nbsp;&#8211; you can set G-Lock EasyMail to send an email campaign report to you after the sending process is complete. The report will show you the time when the email campaign was started and completed, group name the message was sent to, account name used to send the message, message subject, number of emails within the group, number of sent, processed, and not delivered messages. This is excellent for entrepreneurs who are promoting their business on another PC or just outside their business place or home.</li><li>&nbsp;<strong>Dozens of built-in email templates</strong>&nbsp;&ndash; we have a rich collection of free HTML email templates. All templates are compatible with G-Lock EasyMail and tested in major email clients. You save your time for creating a HTML email newsletter [just pick the desired template and add your content]&nbsp;The collection is regularly updated with new designs.</li><li><strong>Integration with&nbsp;email tracking service G-Lock Analytics</strong>&nbsp;[the price for G-Lock Analytics is NOT included into the price for G-Lock EasyMail license] &#8212; you&#39;ll see who opened your email and clicked the links in the email in real time! You can collect unsubscribers directly to your analytics account.</li><li><strong>Bounce email management</strong>&nbsp;&#8211; G-Lock EasyMail recognizes many types of return messages including soft and hard bounce messages and sorts them for you.&nbsp;So you can keep your list up-to-date, prevent your IP from being blacklisted, protect your good sender reputation, and increase the speed of sending for future email campaigns</li></ul><div
class="clear spacer">&nbsp;</div><div
style="text-align: center; "><h3><a
href="http://mirror1.glocksoft.com/easymail.zip">Check it out &rarr; Download G-Lock EasyMail Free Version Now</a></h3></div><div
class="clear spacer">&nbsp;</div><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/best-newsletter-software-available-on-the-market/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>How to Send Bulk Emails</title><link>http://www.glocksoft.com/how-to-send-bulk-emails/</link> <comments>http://www.glocksoft.com/how-to-send-bulk-emails/#comments</comments> <pubDate>Tue, 21 Feb 2012 11:08:30 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Marketing Software]]></category> <category><![CDATA[how to get an email list]]></category> <category><![CDATA[how to send bulk emails]]></category> <category><![CDATA[how to track emails]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=2241</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/how-to-send-bulk-emails/">How to Send Bulk Emails</a></p><p>As I&#39;m working for the company selling email marketing software, people coming to our website often ask me how to send bulk emails. I decided to cover this question in this article. I divided it into three points: 1) how to get an email list; 2) how to send bulk emails and 3) how to [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/how-to-send-bulk-emails/">How to Send Bulk Emails</a></p><p>As I&#39;m working for the company selling email marketing software, people coming to our website often ask me how to send bulk emails. I decided to cover this question in this article. I divided it into three points: 1)<strong> how to get an email list</strong>; 2)<strong> how to send bulk emails</strong> and 3) <strong>how to track emails</strong>. On my opinion, these are 3 key elements of email marketing. Now let&#39;s stop over each point to learn how to do email marketing in the right way.</p><p><span
id="more-2241"></span></p><h4>How to Get an Email List</h4><div>If you are going to buy email addresses or harvest them on the Internet, stop and think for a while. Think about what you want to achieve by sending bulk emails. Do you want to send emails blindly in the hope to get a quick short-term profit? Or do you aim at long-term perspective and hope to get profit from your list again and again?</div><div>&nbsp;</div><div>If you are serious about email marketing and your goal is to build a long-term relationship with your list to get profit, buying or harvesting email addresses is not the way to go. I know it&#39;s the quickest way to get an email list but there are at least 2 reasons for NOT doing it:</div><ul
class="number"><li
class="number-1">Those people don&#39;t know you and don&#39;t expect emails from you. They are likely to treat your emails as spam and hit &#39;This is spam&#39; button in their email clients. If your emails generate many spam complaints, this hurts your sender reputation and deliverability. But the worst thing is that the ISP can shut your account down for sending spam emails.</li><li
class="number-2">You can&#39;t be sure that all email addresses you buy are valid. The list is likely to contain many invalid and spam trap emails. If you hit a spam trap account, you are labelled as spammer. Again, your sender reputation is spoiled and you come into troubles with your ISP.</li></ul><div>With that said, the best way to get free email addresses for sending bulk emails is by using a signup form on your own website or blog. People will come to your site and subscribe consciously. This is what is called permission in email marketing. People permit you to email them by giving you their email addresses.</div><div>&nbsp;</div><div>If you have a blog powered by WordPress, you can use our <a
href="http://www.glockeasymail.com/newsletter-plugin-wordpress/" target="_blank">double opt-in plugin</a> to put a signup form to your blog. Or, you can consider creating a squeeze page to collect subscribers. This is a standalone page where you place a signup form and give them some incentive to subscribe. You can give them a PDF report, an e-book, a free download, a discount to buy something from you in return for their email address. You can read more about squeeze pages in our <a
href="http://www.glocksoft.com/em/email-marketing/">Email Marketing Secret #1 PDF report</a>.</div><div>&nbsp;</div><div>Once you see people to come and subscribe, you can start sending emails to them.</div><h4>How to Send Bulk Emails</h4><div>There many web based and desktop email sender programs out there. You only have to choose the one that meets your needs better. If you want to send bulk emails from your computer maintaining your in-house email list, desktop email marketing software is what you need. For instance, <a
href="http://www.glocksoft.com/easymail/">G-Lock EasyMail</a> allows you create an email newsletter, send it to your list and then process bounced emails &#8212; all inside the program.</div><div>&nbsp;</div><div>Before you send the email to the whole list, don&#39;t forget to test your email newsletter. How to send a test email? It&#39;s very simple. Setup email accounts with big free ISP like AOL, Yahoo, Hotmail, Gmail and add your test emails to one group in G-Lock EasyMail. This will be your test group. Send a copy of the email to your test group. First of all, see if you received the message into the Inbox or into the Junk folder. If the message arrives into the Junk folder, you have some food for thought. Check your message content for the words that could trigger anti-spam filters. Also, check the links you use in the email. If they are coming from blacklisted domains, they may be the cause for the message filtering. Then, look at the whole message formatting to be sure it&#39;s not broken. Make sure all the links are working. When everything is OK, send the email to the whole list.</div><div>&nbsp;</div><div>As a good email marketer, you can&#39;t simply send the email and forget it because if you don&#39;t know how the recipients treat your message, you won&#39;t be able to send them what they need or take any profit from your list.</div><div>&nbsp;</div><div>So, the next step is to track the recipient&#39;s activity on your message.</div><h4>How to Track Emails</h4><div>Again, you can find many email tracking services on the Internet. I googled the &quot;email tracking service&quot; phrase and got 10+ pages. Just choose the service that suits you best. G-Lock EasyMail software works well with our <a
href="http://glockanalytics.com">G-Lock Analytics email tracking service</a>. In addition to tracking email opens and link clicks, G-Lock Analytics tracks who printed and who forwarded the message, who actually read the email and who simply skimmed or glanced it. You will also get the report about the email clients your recipients used to open your email &#8212; you will know which email clients/web based accounts you need to tailor your email for.</div><div>&nbsp;</div><div>Needless to say, you must handle unsubscribe requests. G-Lock Analytics helps you with this task too. It provides you with the unsubscribe link that you can insert into your email. When a recipient clicks on the unsubscribe link, G-Lock Analytics records the click and the recipient&#39;s email address is added to the &quot;Unsubscribe recipients&quot; report. You can download the report to a file at any time and remove unsubscribed emails from your list.</div><div>&nbsp;</div><div>You can use G-Lock Analytics with any email sender software that allows edit the message HTML source because this is where you need to add the tracking script. But if you send emails with G-Lock EasyMail, software does almost everything automatically. Just watch this quick video to learn <a
href="http://glockanalytics.com/help/questions/how-to-use-easymail-with-glock-analytics">how to track emails using G-Lock Analytics service</a>.</div><div>&nbsp;</div><div>Well, I hope you get the idea how to send bulk emails now. You need to put some time and effort to set your email marketing program running. To start, simply follow these steps:</div><ul
class="number"><li
class="number-1">Put a signup form on your website or blog or create a squeeze page to get an email list.</li><li
class="number-2"><a
href="http://mirror1.glocksoft.com/easymail.zip">Download G-Lock EasyMail</a> to send bulk emails to your list. Here is a quick guide <a
href="http://www.glocksoft.com/easymail/gem-video-tutorials/get-started-with-g-lock-easymail/">how to send bulk emails using G-Lock EasyMail</a>.</li><li
class="number-3"><a
href="http://glockanalytics.com/pricing">Signup with G-Lock Analytics to track emails</a>.</li></ul><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/how-to-send-bulk-emails/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>7 Quick Tips for a Perfect Welcome Message</title><link>http://www.glocksoft.com/7-quick-tips-for-a-perfect-welcome-message/</link> <comments>http://www.glocksoft.com/7-quick-tips-for-a-perfect-welcome-message/#comments</comments> <pubDate>Fri, 17 Feb 2012 08:29:58 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Marketing Software]]></category> <category><![CDATA[Email Processor]]></category> <category><![CDATA[send welcome message]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=2237</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/7-quick-tips-for-a-perfect-welcome-message/">7 Quick Tips for a Perfect Welcome Message</a></p><p>Many of us, email marketers, collect email addresses using an opt-in form on our website.&#160;Whether you will send a series of follow-up emails to your subscribers then or just a single email offering them the material they subscribed to, the very first email they receive from you is the welcome email. The impression your welcome [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/7-quick-tips-for-a-perfect-welcome-message/">7 Quick Tips for a Perfect Welcome Message</a></p><p>Many of us, email marketers, <a
href="http://www.glockeasymail.com/newsletter-plugin-wordpress/">collect email addresses using an opt-in form</a> on our website.&nbsp;Whether you will send a series of follow-up emails to your subscribers then or just a single email offering them the material they subscribed to, the very first email they receive from you is the welcome email. The impression your welcome email makes is very important because it introduces the subscriber into your company and to some extent determines their decision to stay with you or unsubscribe.</p><div>Check the list below and make sure your welcome message includes these 7 &quot;must-have&quot; things:</div><p><span
id="more-2237"></span></p><ul
class="number"><li
class="number-1"><strong>&quot;Hi John&quot;!</strong> The salutation seems to be an obvious thing, however some email marketers often ignore it. On my opinion you can omit the salutation in your future emails [for example, if you send the newsletter every 2-3 days] but not in the welcome message. Even better if you personalize it with the subscriber&#39;s first name. This demonstrates your respect towards the subscriber and sets their mind to the long term relationship with you. &nbsp;</li><li
class="number-2"><strong>Subscription reminder.</strong> People may subscribe for email newsletters at different sites and/or buy products in different online stores. With time, it&#39;s hard to remember all the sources they may expect receive the emails from. To avoid any confusion that may lead to an unsubscribe request or spam compaint, include a short reminder &nbsp;why you have the right to send them emails.&nbsp;</li><li
class="number-3"><strong>Email frequency.</strong> Tell them how often they should expect emails from you. By setting up your email frequency in advance you make one step forward to minimizing your unsubscribe and spam complaint rate. They may be unpleasantly surprised when you start bombarding them with your follow-ups every single day. To avoid the subscribers&#39; irritation, prepare them in your welcome message.&nbsp;</li><li
class="number-4"><strong>Whitelist request.</strong> To ensure your follow-up emails will reach the subscribers, ask them to add your email &nbsp;address to their address book or safe sender list. This also helps them immediately see the images you may send in your emails instead of having to download the images manually.</li><li
class="number-5"><strong>Unsubscribe/update profile link.</strong> Let them easily unsubscribe from your list. Include the unsubscribe link either in the body of the welcome message or in the footer. If you choose to place the opt-out link in the footer, make sure it can be easily found there. A good idea is to let them update their profile (email address, name, and other personal information they gave you while subscribing) themselves in case they change the email address, or want to transfer the subscription to someone else. You can provide them with one link and call it &quot;Modify your subscription&quot;, or &quot;Manage your subscription&quot; or the like. By clicking on that link the subscriber will have a choice to unsubscribe or update their profile with you. If you receive unsubscribe requests via email, you can automate their processing with our <a
href="http://www.glocksoft.com/email-processor/">G-Lock Email Processor</a> software. G-Lock Email Processor will extract the user&#39;s email address from the unsubscribe message and save it to a file, or remove the user directly from your contact database.&nbsp;&nbsp;</li><li
class="number-6"><strong>Incentive to stay on your list.</strong> In addition to providing them with the content they subscribed for (download, PDF, e-book or whatever you offer), give them an incentive to crave for your future emails. You may tell them about a subscriber-only offer that you will include in one of your follow-ups, or drop a hint about what they will receive in your next email to keep them intrigued. &nbsp;&nbsp;</li><li
class="number-7"><strong>&quot;Forward to a friend&quot; link.</strong> Many subscribers would be willing to tell their friends and colleagues about your company and products. Push them to do it now by adding a &quot;forward to a friend&quot; link. When they have that link in front of their eyes, they are not likely to put it off for the time being. &nbsp; &nbsp;</li></ul><div>The last step for a good welcome message is testing. Remember that you cannot welcome the subscriber twice. So, go to your website and subscribe. See how your welcome message looks like when received. Test your welcome message in all email clients, web mail accounts and mobile devices you can to make sure it displays well for everyone.&nbsp;</div><div>&nbsp;</div><div>Here is an example of the welcome message that our subscribers receive from us:</div><div>&nbsp;</div><div
style="text-align: center; "><img
alt="gem welcome message 7 Quick Tips for a Perfect Welcome Message" src="http://www.glocksoft.com/images/gem-welcome-message.png?ba4058" style="width: 645px; height: 537px; " title="7 Quick Tips for a Perfect Welcome Message" /></div><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/7-quick-tips-for-a-perfect-welcome-message/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>How to Use Amazon SES SMTP Server to Send Emails</title><link>http://www.glocksoft.com/how-to-use-amazon-ses-smtp-interface-to-send-emails/</link> <comments>http://www.glocksoft.com/how-to-use-amazon-ses-smtp-interface-to-send-emails/#comments</comments> <pubDate>Mon, 19 Dec 2011 13:31:40 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Marketing Software]]></category> <category><![CDATA[amazon ses mailer]]></category> <category><![CDATA[amazon ses smtp]]></category> <category><![CDATA[send through amazon ses smtp]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=2102</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/how-to-use-amazon-ses-smtp-interface-to-send-emails/">How to Use Amazon SES SMTP Server to Send Emails</a></p><p>Amazon SES announced about the support for the SMTP interface. Now you can use the Amazon SES SMTP server in your existing email sending systems, including G-Lock EasyMail. As before, you can continue sending emails using the Amazon SES API as described in this tutorial. You can choose yourself which method works best for you. [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/how-to-use-amazon-ses-smtp-interface-to-send-emails/">How to Use Amazon SES SMTP Server to Send Emails</a></p><p>Amazon SES announced about the support for the SMTP interface. Now you can use the Amazon SES SMTP server in your existing email sending systems, including G-Lock EasyMail. As before, you can continue sending emails using the Amazon SES API as described in <a
href="http://www.glocksoft.com/easymail/gem-video-tutorials/easymail-amazon-ses/">this tutorial</a>. You can choose yourself which method works best for you. From this article you&#39;ll learn how to integrate G-Lock EasyMail with the Amazon SES SMTP interface.</p><p><span
id="more-2102"></span></p><h4>Step 1. Creating Your SMTP Credentials with Amazon SES</h4><p>To send emails through the Amazon SES SMTP interface, you must create SMTP credentials &#8212; a user name and a password.</p><p><em><strong>Important!</strong> Your SMTP credentials are <u>not the same things</u> as your access key and secret key!</em></p><p>To create your SMTP credentials:</p><ul
class="number"><li
class="number-1">Log into the <a
href="http://aws.amazon.com/console">AWS Management Console</a>.</li><li
class="number-2">Click on the <strong>&quot;Amazon SES&quot;</strong> tab.</li><li
class="number-3">Click on <strong>&quot;SMTP Settings&quot;</strong>.</li><li
class="number-4">Click on <strong>&quot;Create My SMTP Credentials&quot;</strong>.</li><li
class="number-5">Enter your SMTP user name [this user name will be used to identify you in the Amazon AWS panel only].</li><li
class="number-6">Click <strong>Create</strong>.</li></ul><p>A password and a user name for SMTP will be generated for you.</p><p>Copy your credentials or click on <strong>&quot;Download Credentials&quot;</strong> because you won&#39;t be able to view your SMTP password again.</p><p>After you created your SMTP credentials, you can configure G-Lock EasyMail to send emails through the Amazon SES SMTP interface.</p><h4>Step 2. Configuring G-Lock EasyMail to Use Your Amazon SES SMTP Credentials</h4><p>Open G-Lock EasyMail.</p><p>Click on the <strong>Accounts </strong>menu and then click on <strong>&quot;Add New Account&quot;</strong>.</p><p>Enter your user information under the General tab.</p><p><em><strong>Important!</strong> The <strong>&quot;E-mail Address&quot;</strong> and <strong>&quot;Return E-mail Address&quot;</strong> must be verified with Amazon SES.</em></p><p>Click on the <strong>Delivery Options</strong> tab and enter the SMTP settings:</p><p>Delivery Mode: <strong>Send via SMTP server</strong></p><p>Server Name: <strong>email-smtp.us-east-1.amazonaws.com</strong></p><p>Port: <strong>465</strong></p><p>My server requires authentication: <strong>Yes</strong></p><p>Login: <strong>your SMTP login</strong></p><p>Password: <strong>your SMTP password</strong></p><p>*My server requires secure connection (SSL): <strong>Yes</strong></p><p><span
class="info">*Though on their website Amazon SES says to use the <strong>&quot;Use Transport Layer Security (TLS)</strong>&quot; connection, in G-Lock EasyMail you need to select the <strong>SSL connection</strong> option.</span></p><p><img
alt="gem send smtp amazon How to Use Amazon SES SMTP Server to Send Emails" src="http://www.glocksoft.com/images/gem-send-smtp-amazon.png?ba4058" style="width: 645px; height: 499px;" title="How to Use Amazon SES SMTP Server to Send Emails" /></p><p>After you enter the SMTP settings, click <strong>Test </strong>to test your account.</p><p>If the test passes, click OK to save the account settings.</p><h4>Step 3. Sending Emails in G-Lock EasyMail through the Amazon SES SMTP Interface</h4><p>Before you send the email, open G-Lock EasyMail Delivery Monitor and enter the number of Threads according to your Amazon SES quota per second.</p><p>You can get your quota either in your account on Amazon SES or in G-Lock EasyMail.</p><p>In G-Lock EasyMail open your account settings where you use the Amazon SES API and click on <strong>&quot;Get Quota Info&quot;</strong>.</p><p>Note the value in the <strong>&quot;Max Send Rate&quot;</strong>.</p><p>For us it is 14.0 which means we can send 14 messages within 1 second.</p><p>You may see a different value depending on your quota.</p><p><img
alt="gem get quota How to Use Amazon SES SMTP Server to Send Emails" src="http://www.glocksoft.com/images/gem-get-quota.png?ba4058" style="width: 645px; height: 498px;" title="How to Use Amazon SES SMTP Server to Send Emails" /></p><p>After you enter the number of Threads in the Delivery Monitor, create the email, select your account with the Amazon SES SMTP credentials and click <strong>Send</strong>.</p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/how-to-use-amazon-ses-smtp-interface-to-send-emails/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>How to Start Emailing to Your List and What to Tell Them</title><link>http://www.glocksoft.com/how-to-start-emailing-to-your-list-and-what-to-tell-them/</link> <comments>http://www.glocksoft.com/how-to-start-emailing-to-your-list-and-what-to-tell-them/#comments</comments> <pubDate>Thu, 24 Nov 2011 11:40:05 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Marketing Software]]></category> <category><![CDATA[how to send bulk emails]]></category> <category><![CDATA[send bulk emails]]></category> <category><![CDATA[send email newsletters]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=2069</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/how-to-start-emailing-to-your-list-and-what-to-tell-them/">How to Start Emailing to Your List and What to Tell Them</a></p><p>This must be the first question that concerns email marketers after they&#39;ve got a list of subscribers. The most simple answer is follow the subscriber&#39;s preferencies if you give a choice of email frequency on the signup form. If you don&#39;t allow people to choose how often they want to receive emails from you, read [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/how-to-start-emailing-to-your-list-and-what-to-tell-them/">How to Start Emailing to Your List and What to Tell Them</a></p><p>This must be the first question that concerns email marketers after they&#39;ve got a list of subscribers. The most simple answer is follow the subscriber&#39;s preferencies if you give a choice of email frequency on the signup form. If you don&#39;t allow people to choose how often they want to receive emails from you, read this article for some tips on sending frequency.</p> <span
id="more-2069"></span><p>As a good email marketer you&#39;ll want to communicate with your list in the way you don&#39;t pass for their worst nightmare, crazy seller or in the opposite case someone who they&#39;ll forget in a month or so because you email so rarely. These are bad things we all want to avoid.&nbsp; &nbsp;<br
/> <br
/> On my opinion you should email them whenever you have something valuable to tell to at least 20-30% of subscribers. If you have 1000 subscribers on the list and you estimate that 200-300 recipients would get some value from your message, email them even if they got your last newsletter yesterday.<br
/> <br
/> If you assume your financial compensation may be rather high, email them when you have something to tell even it would be valuable to only 10% of your subscribers. &nbsp;<br
/> <br
/> <em>But I&#39;m afraid they will unsubscribe&#8230;</em><br
/> <br
/> Yes, some will do. It&#39;s normal. You cannot retain the full list forever. You lose subscribers and you get new ones. Unless you email to your buyers, your list is a list of accidental website visitors subscribed to your mailings for very different reasons.<br
/> <br
/> Look, if you send the email to 1000 people and 10 of them unsubscribe, you lose only 10 contacts. If you care about those 10 potential unsubscribes and don&#39;t send, you lose 1990 who like your emails. That&#39;s not smart.<br
/> <br
/> Be prepared to get unsubscribes every time you email to your list. You know unsubscribes are not a pain. Better if you get unsubscribes than spam complaints. To deal with unsubscribe requests, you can use our <a
href="http://www.glocksoft.com/email-processor/">G-Lock Email Processor</a> software. Plus, G-Lock Email Processor will help you process many other incoming emails with the same layout. &nbsp;<br
/> <br
/> <em>I don&#39;t know what to write about&#8230;</em><br
/> <br
/> Write about the things you find interesting and valuable. Talk about tactics and strategies that work well for you and encourge them to try. Share with them the tips and resources that have been useful for you. Don&#39;t worry if you tell them about something they&#39;ve already heard. They might have forgotten about it. Send them surveys and ask them to answer some quick questions about their experience with your product or service. This will give you some food for thought as to how you can improve your service. And of course, send them your fantastic offers as the appreciation of their stay on your list.&nbsp;&nbsp; &nbsp;<br
/> <br
/> For example, if you don&#39;t know what to write in the Subject line, start with the simplest thing. If you released a new version of your software, write &quot;The new version of [program] released&#8221; or &#8220;The new version of [program] ready for download&quot;. As far as you will be getting email marketing experience, you will write more intriguing Subject lines. A good idea is to add a factor of urgency to your Subject, for example, &quot;limited edition&quot; or, &quot;only 100 coupons available&quot;, or &quot;ends on Friday&quot; etc. This works well for commercial newsletters.<br
/> <br
/> Don&#39;t write &quot;newsletter&quot; in the Subject line even if your email has the informative purpose only. This word does not tell the reader what your message is about but only eats 10 characters of precious space. Write the Subject so that the subsciber is eager to know what is inside the email. You can find some ideas for inspiration in <a
href="http://www.glockeasymail.com/how-to-get-better-email-open-rate/">this article</a>.<br
/> <br
/> <em>Well, I see but I&#39;m still hesitating&#8230;</em><br
/> <br
/> Why are you building your list? To make them read what you want to tell them and to make them buy what you sell. So, you must tell and sell. You must become their favorite series when they watched the first episode and loved it. After a few episodes they are solidly hooked on and don&#39;t want to miss it. &nbsp;<br
/> <br
/> The idea behind this is that you should not pelt them with your emails that do not give anything valuable to them with the only purpose to remind about yourself. My point is that you should frequently send a good stuff to people who like what you write and sell. &nbsp;<br
/> <br
/> As I&#39;ve already told, be ready for unsubscribes. No matter how often you email them, people will unsubscribe except those who are a fan of what you are doing. But the good thing is that they will tell their friends, colleagues, relatives about you. That&#39;s the only effective way.</p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/how-to-start-emailing-to-your-list-and-what-to-tell-them/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Suffering from Low Open Rates? Discover 5 Must Do Email Tests Inside</title><link>http://www.glocksoft.com/suffering-from-low-open-rates-discover-5-must-do-email-tests-inside/</link> <comments>http://www.glocksoft.com/suffering-from-low-open-rates-discover-5-must-do-email-tests-inside/#comments</comments> <pubDate>Tue, 15 Nov 2011 12:26:45 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Marketing Software]]></category> <category><![CDATA[email marketing campaign]]></category> <category><![CDATA[send email newsletters]]></category> <category><![CDATA[Track Email Campaigns]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=2063</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/suffering-from-low-open-rates-discover-5-must-do-email-tests-inside/">Suffering from Low Open Rates? Discover 5 Must Do Email Tests Inside</a></p><p>When you send an email marketing campaign, you don&#39;t know in advance how effective it will be. But you can expect a higher response if you determine what works best for your recipients and what does not work at all. I&#39;m talking about newsletter styles, designs, sending time and other parameters that do have impact [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/suffering-from-low-open-rates-discover-5-must-do-email-tests-inside/">Suffering from Low Open Rates? Discover 5 Must Do Email Tests Inside</a></p><p>When you send an email marketing campaign, you don&#39;t know in advance how effective it will be. But you can expect a higher response if you determine what works best for your recipients and what does not work at all. I&#39;m talking about newsletter styles, designs, sending time and other parameters that do have impact on the recipient&#39;s response.</p><p>Here are 5 simple tests you can try to discover what works better for your audience:</p><p><span
id="more-2063"></span></p><ul
class="number"><li
class="number-1"><strong>Direct selling subject line vs. soft selling subject line.</strong> As the Subject line is one of the first elements of the email the recipient sees, you can start experimenting with the Subject line.If the purpose of your email is sell a product or service, it is reasonable that you tell about it in the Subject line.Direct selling Subject line sometimes works and sometimes not. In some cases the Subject line only hinting about what is inside the email works better and generates more email opens. That&#39;s why the email Subject is what you can start your email testing with.<strong><span
style="color: blue;"> </span></strong></li><li
class="number-2"><strong>HTML format vs. plain text format.</strong> It&#39;s believed that beautiful HTML emails attract the better recipients&#39; response. In fact, HTML emails work well if they load fast and display well. When designing an HTML email, make sure the email is readable even with the images turned off. And don&#39;t forget about the plain text version of the HTML email. Ensure it can be read and understood by the subscriber too. For example, if you create and send emails with <a
href="http://www.glockeasymail.com/" title="download email marketing software">G-Lock EasyMail email sending software</a>, you can edit the plain text part of the HTML email separately. G-Lock EasyMail sends both HTML and text versions of your email what is very convenient if the recipient can access email only in the plain text format.</li><li
class="number-3"><strong>Call-to-action at the top vs. call-to-action at the bottom.</strong> The &quot;call-to-action&quot; button is the 3rd element in the email worth testing. You can try different call-to-action text ["Buy Now", "Add to Cart", "Order Now", "Get Your Copy Now", Grab Your Copy for Only $$" etc.]. You can try with and without the price and you can try different call-to-action button locations [at the top, at the bottom, in the middle and all of them at once].</li><li
class="number-4"><strong>Short copy vs. long copy.</strong> It&#39;s also worth testing to see what your subscribers like best. If you have much news for your subscribers, you can try to post an article on your site and link to it from the email. Then monitor link clicks to see how many recipients went to read the full article. To track your email opens and clicks, you can try this <a
href="http://glockanalytics.com" title="realtime email analytics">real time email tracking service</a>. If you see link click rate is very low, write the in-depth copy for the next email campaign and see how it performs.</li><li
class="number-5"><strong>Morning newsletter vs. afternoon newsletter.</strong> Sending time does matter too. You should find your best sending time experimentally. You can split your email list into 3-5 smaller groups and send the same email copy to each group at a different time and day. Monitor email opens for each group using the realtime stats provided by G-Lock Analytics. You will clearly see which copy and at which time and day generated more opens and clicks. Plan your future email campaigns with regards to your tracking results.</li></ul><p>After you test each of the element I&#39;ve just described, you won&#39;t send your email marketing campaigns blindly anymore. You will deliver to your recipients the information they want and at the time they expect it. This will help you improve your open rates and thus, increase your sales. Testing is one of the aspects of email marketing that can&#39;t be ignored and that is worth to spend time for.</p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/suffering-from-low-open-rates-discover-5-must-do-email-tests-inside/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>All About Timing: When Should You Send a Marketing Email?</title><link>http://www.glocksoft.com/all-about-timing-when-should-you-send-a-marketing-email/</link> <comments>http://www.glocksoft.com/all-about-timing-when-should-you-send-a-marketing-email/#comments</comments> <pubDate>Fri, 11 Nov 2011 10:31:31 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Marketing Software]]></category> <category><![CDATA[send email campaigns]]></category> <category><![CDATA[send mass emails]]></category> <category><![CDATA[track emails]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=2051</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/all-about-timing-when-should-you-send-a-marketing-email/">All About Timing: When Should You Send a Marketing Email?</a></p><p>Sure &#8212; knowing how to write a persuasive and attractive marketing email/newsletter is important, but knowing when to send that email is equally as important. You need to make sure that you send out emails at a time when consumers will be most receptive &#8212; otherwise, they&#39;ll just end up&#160; just thinking your email is [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/all-about-timing-when-should-you-send-a-marketing-email/">All About Timing: When Should You Send a Marketing Email?</a></p><p>Sure &#8212; knowing how to write a persuasive and attractive marketing email/newsletter is important, but knowing when to send that email is equally as important. You need to make sure that you send out emails at a time when consumers will be most receptive &#8212; otherwise, they&#39;ll just end up&nbsp; just thinking your email is spam and keep it in their inbox for a while or worse &#8212; delete it immediately without even opening the letter. While there is no way to guarantee that a consumer will read your email, there are a few things you should take into consideration when sending them out. Continue reading below to find out what they are.</p> <span
id="more-2051"></span><p><strong>1. People Check their Email Less Frequently on the Weekends.</strong> While your target audience may have different work schedules, it can be safe to say that if you are aiming to grasp the attention of young and middle aged-business professionals, they will have a Monday through Friday, 9-to-5 work schedule. That being said, when the weekend rolls around they will most likely be out and about spending time with their friends and family, not glued to their computer screens as if they were at work (some exceptions of course). So refrain from sending emails starting at 5 p.m. on Friday. You may even consider avoiding Mondays as well &#8212; after all your costumers are just recovering from the weekend. We should also include holidays in this group &#8212; like with the weekends, customers are busy doing more leisure activities and are too busy shopping, etc to be preoccupied with checking their email.</p><p><strong>2. Most People have a Morning/Afternoon E-Mail-Checking Routine. </strong>Rarely do people who work a 9-to-5 want to go home and play on the internet after being on the computer for 8 hours. So your best bet is to catch them at work. That said, most consumers typically have a &quot;system&quot; of which they do things &#8212; a routine if you will. For example, some check their email along with their social media accounts the moment they wake up, with a cup of coffee/breakfast, or as soon as they get to their desks; others choose to partake in email and social media site-checking during or after returning from their lunch break. That said, you should aim to have your email in your customer&#39;s inbox around 8 a.m. or 11 a.m. but no earlier than 8 a.m.&#8211; the reasoning is discussed further in the following tip.</p><p><strong>3. Most Emails Are Aggregated to Smartphones.</strong> While smartphones are slowly making home phones obsolete, they are also getting rid of another device we once found important &#8212; an alarm clock. That&#39;s right, more and more people are using the alarms built-in their cell phones to wake them up for work in the morning as opposed to an actual clock. This means that your consumers will have their phones turned on throughout the night. So what does this have to do with you? Some marketers like to send emails at obscure times, like 3 a.m., but this is a huge no-no. Since most smartphones allow consumers to receive emails in real-time on their phones, this means that there is a good chance your costumer will be awaken by a loud buzz or bing at 3 a.m. Once they realize the object that woke them up during the middle of the night was an email from a marketer, they&#39;ll become annoyed and delete it or they will go ahead and request to be off your list serve indefinitely &#8212; and good luck getting your message across and selling your product then.</p><p><strong>4. People Live in Different Time Zones.</strong> No matter if you choose to send the emails manually or use some assistance like <a
href="http://www.glocksoft.com/easymail/">G-Lock EasyMail</a> to mass e-mail your newsletters for you, it&#39;s important that you also take into consideration time zones &#8212; your consumers may be spread across the country (or better yet the world) and it&#39;s important that each get sent emails at &quot;appropriate&quot; times. You will have the idea about what time is the best if you track your email campaigns using an email tracking service like <a
href="http://glockanalytics.com/">G-Lock Analytics</a>. Not only will G-Lock Analytics show you how many recipients opened the email and clicked links inside the email, it will also display the recipients&rsquo; activity in time. You will see at what day and time your email got the maximum number of opens and plan your next campaign for that day and time on the next week or month.</p><div
class="note">This is a guest post by Nadia Jones who blogs at <a
href="http://www.onlinecollege.org/">online college</a> about education, college, student, teacher, money saving, movie related topics. You can reach her at nadia.jones5 @ gmail.com.</div><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/all-about-timing-when-should-you-send-a-marketing-email/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>How to Verify Email Addresses When Your ISP Blocks the Port 25</title><link>http://www.glocksoft.com/how-to-verify-email-addresses-when-isp-blocks-port-25/</link> <comments>http://www.glocksoft.com/how-to-verify-email-addresses-when-isp-blocks-port-25/#comments</comments> <pubDate>Tue, 20 Sep 2011 11:00:31 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Email Verifier Software]]></category> <category><![CDATA[verify emails with the port 25 blocked]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=1995</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/how-to-verify-email-addresses-when-isp-blocks-port-25/">How to Verify Email Addresses When Your ISP Blocks the Port 25</a></p><p>It has become extremely rare for ISPs to leave the port 25 open for external connections. This makes it impossible for email verifier programs to check email addresses for validity using a direct Internet connection. We kept it in mind when developing the Advanced Email Verifier and implemented two alternate options in the program: ability [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/how-to-verify-email-addresses-when-isp-blocks-port-25/">How to Verify Email Addresses When Your ISP Blocks the Port 25</a></p><p>It has become extremely rare for ISPs to leave the port 25 open for external connections. This makes it impossible for email verifier programs to check email addresses for validity using a direct Internet connection. We kept it in mind when developing the <a
href="http://www.glocksoft.com/email-verifier/">Advanced Email Verifier</a> and implemented two alternate options in the program:</p><p><span
id="more-1995"></span></p><ul
class="triangle-1"><li>ability to <a
href="http://www.glocksoft.com/email-verifier/aev-video-tutorials/how-to-verify-emails-through-web-script/">verify emails through a web script</a>, and</li><li>ability to verify emails through a socks proxy server.</li></ul><p>The web script is provided with the program. Using the script is possible if you have a web site where you can upload the script and if the script test confirms that the script is working [you can test the script directly from the Advanced Email Verifier]. If the test fails, it means that one or several functions on your site that are required for the work of the script are disabled. You can&#39;t use the script to verify email addresses unless you fix the errors.</p><p>If using the script is not possible for some reason [you don't have a website, you can't upload the script or the script does not work on your site], you can use a socks proxy server to verify email addresses. The Advanced Email Verifier works through <strong>Socks 4</strong>, <strong>Socks 5</strong> and <strong>Connect </strong>proxy servers.</p><p>Where do you get a socks proxy server? You can search the Internet for public socks proxy servers. But using a public socks proxy is not a good idea &#8212; it may not work reliably and it may be already listed in spam databases [you never know who used the proxy server before and for which purpose]. In this case you will receive the &quot;Unknown&quot; result for all email addresses you try to verify.</p><p>Thus, you need to look for a private socks proxy server with the port 25 opened. Researching the Internet for good private socks proxies may take hours. To save your time, I would like to share with you a good service that provides <strong>cheap private and dedicated Socks 5 proxy servers</strong>. Socks 5 proxies from <a
href="http://www.bpsocks.com/" rel="nofollow">http://www.bpsocks.com/</a> are authenticated, dedicated and permit unlimited connections and unlimited bandwidth. Plus, these socks proxies are online 24/7 in contrast to open Socks 5 proxies which die quickly and are very unreliable and insecure.</p><p>What&#39;s great is that unlike other socks proxy provider services BPSocks <strong>automatically configures Forward-Confirmed reverse DNS</strong>&nbsp;and <strong>SPF records</strong> for your socks proxy server IP address. It&#39;s important for the verification of email addresses from *yahoo.co*, *aol.com, *hotmail.com, *live.com and some other domains. These mail servers do a FCrDNS lookup of the IP address the connection is coming from. If FCrDNS test fails, the IP address goes to a blacklist with those ISP. You can check if the reverse DNS for your IP address is forward confirmed <a
href="http://www.debouncer.com/reverse-dns-check" rel="nofollow">here</a>.&nbsp;</p><p>After you get a socks proxy server, go to the Advanced Email Verifier settings, click on the <strong>Connections </strong>tab and check the <strong>&quot;Connect through proxy server&quot;</strong> option.</p><p>Enter your private socks proxy server and the port number.</p><div
class="tip">To minimize the risk of being blacklisted with ISPs, <strong>do not use the socks proxy server IP address</strong>. Enter the <strong>socks proxy server hostname</strong> instead. If you use a socks proxy server provided by BPSocks, enter the socks proxy server in this format <em>pxxx.domain.com</em>. You will get detailed instructions how to determine the corresponding hostname for your socks proxy server IP in the welcome email after you signup at bpsocks.com.</div><p>Select the socks proxy type.</p><p>Check the <strong>&quot;Use Authentication&quot;</strong> option and enter your username and password for the socks proxy server.</p><p>Click <strong>&quot;Test&quot;</strong>.</p><p>If the test passes, click OK to save the settings.</p><p>Now upload your email list and click <strong>&quot;Start&quot;</strong> to verify email addresses.</p><p><img
alt="aev use proxy How to Verify Email Addresses When Your ISP Blocks the Port 25" src="http://www.glocksoft.com/images/aev-use-proxy.png?ba4058" style="width: 645px; height: 541px;" title="How to Verify Email Addresses When Your ISP Blocks the Port 25" /></p><p>If you get several socks proxy servers, you can save them to a file and check the <strong>&quot;Use random proxy server from file&quot;</strong> option in the Advanced Email Verifier Settings. The program will take socks proxy servers in a random order from the file and the speed of verification process will increase. Example of the file format:</p><pre>domain1.com:PORT: USER PASS
domain2.net:PORT: USER2 PASS2
domain3.org:PORT</pre><h3>How to Get the Most Accurate Results Using Socks Proxy Servers</h3><p>Often mail servers do a lookup if the IP address the connection is coming from is associated with the domain name. If the lookup fails, the connection is rejected. That&#39;s why we recommend that you enter the domain name of the IP address you will verify the emails from into the <strong>&quot;Domain name for HELO&quot;</strong> field in the Advanced Email Verifier settings (DNS). If you use the direct internet connection mode, it is the domain name of your computer where you use the Advanced Email Verifier. If you use the web script, it is the domain name of the site you uploaded the script to.</p><p>But what about socks proxy servers?</p><div
class="note"><strong>When you use a single socks proxy server or multiple socks proxy servers from a file in the Advanced Email Verifier, leave the &quot;Domain name for HELO&quot; field empty and type the socks proxy server <u>domain</u> (NOT IP address) into the&nbsp; &quot;Proxy Server&quot; field or in the file.</strong></div><p>In this case the Advanced Email Verifier will use the socks proxy server domain for HELO. This will help you minimize the number of rejected connections from the recipients&#39; mail servers.</p><p>If you only have the IP addresses of socks proxy servers and don&#39;t know their domain names, go at <a
href="http://www.debouncer.com/reverse-dns-check" rel="nofollow">www.debouncer.com</a> and do a reverse DNS check.</p><p>Paste the socks proxy server IP address and click &quot;Check&quot;.</p><p>Copy the domain name the IP address is resolved to and paste it into the &quot;Proxy Server&quot; field in the Advanced Email Verifier settings, or into the file with socks proxy servers.</p><p>This test also shows you if the rDNS for the socks proxy server is forward confirmed or not. If rDNS is forward confirmed, you can use the socks proxy server to verify email addresses from the *yahoo.co*, *aol.com, *hotmail.com, and *live.com domains without the risk of being blocked by those ISP.</p><p><img
alt="aev reverse dns How to Verify Email Addresses When Your ISP Blocks the Port 25" src="http://www.glocksoft.com/images/aev-reverse-dns.png?ba4058" style="width: 645px; height: 426px;" title="How to Verify Email Addresses When Your ISP Blocks the Port 25" /></p><div
class="info">If you use socks proxy servers from <a
href="http://www.bpsocks.com/" rel="nofollow">BPSocks</a>, the socks proxy domain will be <strong>username.proxy-connect.com</strong>.</div><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/how-to-verify-email-addresses-when-isp-blocks-port-25/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>How to Extract Email Attachments and Save Them to a Network Drive</title><link>http://www.glocksoft.com/how-to-extract-email-attachments-and-save-them-to-a-network-drive/</link> <comments>http://www.glocksoft.com/how-to-extract-email-attachments-and-save-them-to-a-network-drive/#comments</comments> <pubDate>Wed, 07 Sep 2011 14:27:54 +0000</pubDate> <dc:creator>Julia</dc:creator> <category><![CDATA[Automatic Email Parser]]></category> <category><![CDATA[Blog]]></category> <category><![CDATA[process email attachment]]></category><guid
isPermaLink="false">http://www.glocksoft.com/?p=1969</guid> <description><![CDATA[<p><p><a
href="http://www.glocksoft.com/how-to-extract-email-attachments-and-save-them-to-a-network-drive/">How to Extract Email Attachments and Save Them to a Network Drive</a></p><p>Our G-Lock Email Processor offers great features for automatic attachment processing. With G-Lock Email Processor you can automatically extract attachments from incoming messages and save them to the hard disc. Plus, G-Lock Email Processor can rename the attachment based on your settings and save it to a folder under a new name. This program recognizes [...]</p></p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></description> <content:encoded><![CDATA[<p><a
href="http://www.glocksoft.com/how-to-extract-email-attachments-and-save-them-to-a-network-drive/">How to Extract Email Attachments and Save Them to a Network Drive</a></p><p>Our <a
href="http://www.glocksoft.com/email-processor/">G-Lock Email Processor</a> offers great features for automatic attachment processing. With G-Lock Email Processor you can automatically extract attachments from incoming messages and save them to the hard disc. Plus, G-Lock Email Processor can rename the attachment based on your settings and save it to a folder under a new name. This program recognizes email attachments in most standard business formats, including PDF, TIFF, Word and Excel documents.</p><p><span
id="more-1969"></span></p><h3>Extract Multiple Email Attachments and Save Them to Local Disk</h3><p>To extract email attachment(s), add the <strong>&quot;Block Extractor&quot;</strong> component to the rule in G-Lock Email Processor.</p><p>Type a block name, for example, Extract_attachment.</p><p>Select <strong>&quot;Attachment file name(s)&quot;</strong> in the <strong>Source</strong> menu.</p><p>Leave <strong>&quot;Start Position&quot;</strong> and <strong>&quot;End Position&quot;</strong> fields as is.</p><p>Click OK.</p><div
class="tip">You can save a sample message with attachments to the disk and select it in the Rule Settings (double click the mouse on the rule name in the list of rules). In the Block Extractor click <strong>Test </strong>to see if the attachments are found or not.</div><p>To save extracted attachments to the disk, add the <strong>&quot;Save Attachment&quot;</strong> component to the rule.</p><p>Type a component name, for example, Save_attachment.</p><p>Select a folder on the local disk to save attachments&#39; files.</p><p>If you want to rename the files, you can type a mask to generate new file names. For example, the mask 2011-09-07-[%Extract_attachment%] adds the date before the original attachment name.</p><p>Click OK.</p><p>Start the service.</p><p>If you want to save attachments to a folder on the network drive, follow the steps below before you start G-Lock Email Processor service.</p><h3>Save Email Attachments to a Network Drive</h3><p>By default G-Lock Email Processor runs under the SYSTEM account. The SYSTEM account does not have access to any network resources.</p><p>Therefore if you want G-Lock Email Processor to save files, update databases, save attachments, etc. to network devices then you must run the service under a different user.</p><p>To do this, stop G-Lock Email Processor service by clicking on the <strong>&quot;Stop Service&quot;</strong> button.</p><p>Click Start -> Control Panel -> System and Security -> Administrative Tools.</p><p>Click on <strong>&quot;Services&quot;</strong>.</p><p>Select G-Lock Email Processor service.</p><p>Click the right mouse button and select <strong>&quot;Properties&quot;</strong>.</p><p><img
alt="gep service How to Extract Email Attachments and Save Them to a Network Drive" src="http://www.glocksoft.com/images/gep-service.png?ba4058" style="width: 645px; height: 542px;" title="How to Extract Email Attachments and Save Them to a Network Drive" /></p><p>Click on the <strong>Log On</strong> tab on the <strong>Properties </strong>screen.</p><p>On the Log On tab un-select <strong>&quot;Local System Account&quot;</strong> and select <strong>&quot;This Account&quot;</strong>.</p><p>Select a local user account that has access to the network resources you want G-Lock Email Processor to be able to access.</p><p>Type the password and confirm it.</p><p>Click OK.</p><p><img
alt="gep user account How to Extract Email Attachments and Save Them to a Network Drive" src="http://www.glocksoft.com/images/gep-user-account.png?ba4058" style="width: 420px; height: 479px;" title="How to Extract Email Attachments and Save Them to a Network Drive" /></p><p>Restart G-Lock Email Processor service.</p><p><strong>Live example from my experience:</strong></p><p>I was running G-Lock Email Processor on my computer under my local account.</p><p>I decided to connect to the Unsubscribe.mdb file on the network drive and update it.</p><p>I created an account on DISKSTATION.</p><p>I mapped to the DISKSTATION\public on the network drive from my computer.</p><p>I created a link from G-Lock Email Processor to the Unsubscribe.mdb file on the mapped Y drive.</p><p>The connection was successful but the rule execution gave the error:</p><p><em>&quot;Y:\Unsubscribe.mdb&quot; is not a valid path. Make sure that the path name is spelled correctly and that you are connected to the server on which the file resides.</em></p><p>So, I specified the full path to the Unsubscribe.mdb file as \\DISKSTATION\public Unsubscribe.mdb in G-Lock Email Processor and tested the rule.</p><p>Another error occurred:</p><p><em>&quot;The Microsoft Jet database engine cannot open the file \\DISKSTATION\public Unsubscribe.mdb. It is already opened exclusively by another user, or you need permission to view its data&quot;</em></p><p>I supposed that this error might be caused by a mismatch in the passwords I used to login to my system and create an account on DISKSTATION.</p><p>When creating an account on DISKSTATION I used a different password than the one I use to login to my system. The user name was the same.</p><p>So, I changed the password for my DISKSTATION account to match my system password and it worked well.</p><p>Now I could successfully connect to the Unsubscribe.mdb file on the mapped Y drive.</p><p><a
href="http://www.glocksoft.com">G-Lock Software - EasyMail, Email Verifier, Fast Blog Finder, Directory Submitter, SpamCombat, Email Processor</a></p>]]></content:encoded> <wfw:commentRss>http://www.glocksoft.com/how-to-extract-email-attachments-and-save-them-to-a-network-drive/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>
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